
Vaccines in pregnancy - social media toolkit
Public Health Scotland has developed a social media toolkit to raise awareness about the vaccines offered during pregnancy and to help expectant mothers understand the importance of vaccination.
The toolkit now includes assets for the flu vaccine which is offered between September and March each year.
The social media toolkit is available to download from the PHS Marketing Resource Centre and includes:
- Static assets
- Talking head videos
- Animations
- Draft newsletter and website copy to communicate with staff who work with pregnant women
Please regularly feed these social media assets into your planned activity using the hashtag #VaccinesinPregnancy. Using the campaign hashtag is important as it allows us to monitor usage, which informs future campaigns.
To get the social media activity underway, we’ve posted on the following PHS social media channels. Sharing and liking the below posts is a great and easy way to help raise awareness.
For more information about the vaccines offered during pregnancy, visit nhsinform.scot/vaccinesinpregnancy
Your support is much appreciated.